A GROUND-shaking rock festival, which celebrates a headline-making comeback for a heavy metal icon, is also bigging up Evesham talent.

Mini rockers PiggyDooDar featuring Wyre Piddle best pals Dagan Alford-Longley and Max Jenkins and his Evesham cousin Thea - are making their festival debut, aged just 11 at the Drunken Monkey Rock Festival in Upton.

Areca Design has produced a special Augmented Reality (AR) mobile app to bring publicity to life for the festival from Friday August 4 until Sunday August 6.

The free to download app will trigger poster videos of cult band Grim Reaper, Guns2Roses and hot-tipped Worcestershire up and comers Population:7, whose singer Rachael Medhurst lives in Badsey.

The Drunken Monkey Rock Festival was launched four years ago, in memory of local man Ian Dowton, who died after a car accident.

It has raised £11,000 so far for the life-saving Midlands Air Ambulance Charity.

In the audience will be Mick Hurst and most of his Areca Design team, who are based in offices next to Evesham’s historic Almonry.

Mr Hurst offered the Drunken Monkey AR Mobile App free of charge, as his contribution to the Midlands Air Ambulance Charity.

“The charity is a wonderful, life-saving service that deserves all the support we can give it. It’s a charity that’s particularly close to my heart, as an avid motorbike man,” he said.

“We’re also pleased to support such a popular festival. We’re all music loving rockers here.”